By: Adam Taylor Feb 16, 2022

Remote work is more popular than ever, and the trend doesn’t appear to be going away. In fact, many in-person jobs have become at least partially remote. Working from home benefits workers by cutting down on commute times and allowing a more flexible schedule for a better work-life balance. Hiring remote workers benefit your real estate investment business, too, as a number of studies show that remote workers tend to be happier and more productive than their in-person counterparts.

That said, building and managing a team of remote workers isn’t exactly like building and managing an in-person team. Try these helpful tips from Leadership Flagship to boost your remote workforce success.

Get Started

If you’re just starting your business, you’ll need to select a business entity. Choices include forming a corporation, limited liability company, or sole proprietorship. Another step you’ll need to take is getting an employer identification number (EIN) for your business. An EIN number is required for your business if you want to hire employees, open a bank account, or get financing. Instead of filing on your own, you can simplify the process by letting a service handle your EIN application.

Now’s the time to find software that can help you run your business more efficiently and effectively. For example, an income verification API can help reduce fraud by authenticating customer identities and balancing information which ensures you’ll get paid promptly for your services.

Hire Wisely

Being selective and putting thought into your real estate investment company’s recruitment and hiring process is a given for both traditional and remote workers. However, according to Greenhouse, if you attempt to build a team of remote workers using the same hiring principles you would apply to in-person employees, you’ll likely be hurting your company’s chances of success. For example, when work is being done online, outstanding communication skills and quickness of responses are often more important traits than years of experience in the field.

Market Your Business to Recruit the Best Talent

When you’re looking to add remote workers to your team, keep in mind that you’re no longer limited by geography. There is a much larger talent pool potentially available to help you grow your business. Of course, that also means that you’ll need to reach prospective workers.

To do that, invest in marketing your business. Video marketing services are effective in the online community, where most remote workers spend much of their time. To find high-quality video marketing services, turn to online platforms that allow you to review service costs and turnaround time estimates for various video marketing teams, as well as compare reviews for video marketing professionals. Social media and other types of online marketing professionals are also a wise investment to help your business reach the largest number of potential recruits.

Prioritize Communication

Communication is critical to success, both in hiring and in managing a team of remote workers. Establish regular patterns of communication that your workers can rely on. Different people often embrace different communication methods, so make sure that there are many channels available to everyone. One of the most effective ways to bring everyone together and centralize communication efforts is by setting up an accessible and efficient platform for projects, correspondence, and task management. Implement an online workspace that all workers can access quickly and easily.

Set Clear Expectations

Like in traditional workplaces, being clear about what’s expected of each worker is key to successful team management. Clarity is especially important for remote workers, who lack workplace chatter, connections, body language, and other factors that in-person workers often use to assess whether they’re meeting expectations. Be sure that each member of your remote team understands what’s expected of him or her and offer lots of feedback to make sure that everyone is on the same page. As a bonus, Harvard Business Review notes that positive feedback goes a long way toward helping workers feel appreciated, which tends to boost job productivity.

For many companies, remote work appears to be the new face of employment for the foreseeable future. Adjusting your business practices to succeed in recruiting and managing remote teams can pay off for your business by keeping it sustainable throughout the coming years.