• Your Health Matters: The 5 Worst Things to Say to Someone Who Is Losing Weight

    by MYFITNESSPAL  AUGUST 17, 2017

  • Managing  Expectations

    By John Jantsch -Marketing Consultant, Speaker, & Best-Selling Author of

    The Commitment Engine: Making Work Worth It    

    Managing the Curve of Expectation

    Expectations set and met are what make you a hero
    The key, of course, lies in properly setting them in the first place.I had a client years ago that wanted a project by Friday. I knew that would be no problem so I said, in fact, I think we can get it to you by Wednesday. Then one thing led to another and we didn’t deliver until Thursday. We were still ahead of their initial schedule, but they thought we had let them down.

    A year or so later I remember being in the exact same situation. A client said, “we need it by Friday.” This time I simply said, “we’ll see if we can make that happen.” When we delivered it on Thursday, we were heroes.

    Exact same results, very different outcome

    The common thread was expectations set and met.

    Marketers can go a very long way in pleasing and retaining customers when they focus on setting the proper expectations.

    You can do this in a variety of ways. You can start by making sure you communicate very clearly and consistently what you are going to do. You can make sure all your policies are spelled out clearly. You can make sure that you have a system that allows you to meet your promises.

    But, more than anything, you can tell the customer precisely what to expect; even when and what to expect isn’t very fun.

    The good and the bad

    I had a remodeling contractor years ago that was very focused on their total customer experience. Instead of selling on price, they sold on the process.

    They knew that their competitors were out selling how wonderful the project would be and how proud a customer would be to show off their new kitchen.

    My client, on the other hand, knew that a remodeling job can be pretty awful at times. You come into someone’s home for months at a time and disrupt their routine, trash their living space, and make all kinds of noise.

    Sure, they knew the end product would be awesome, but they also knew that they needed to set the proper expectation for how you get there.

    For this we created a visual tool we called “The Remodeling Curve.”

    The document included all of the core stages of a remodeling process and followed an S-shaped curve that implied how most customers felt during the phase.

    So, while customers were ecstatic the day the plans arrived, they were ready to kill each other during the drywall sanding phase. The curve showed the highs and lows in the entire process and ended back on a very high note when the job was completed.

    By communicating these stages and setting the proper expectations during the sales phase they were able to shine throughout and create a clear point of differentiation from those just talking price and project.

    Saving at-risk customers

    I worked with a music and dance studio recently that noted they seemed to lose about 18 percent of their students each year. When they drilled down further they found that 76 percent of those that dropped out, did so in the first year, and more than half of them did it in the month of December.

    Practicing music and dance is hard. They knew that, and their teachers knew that, but in the rush to get the enrollment they neglected to set the proper expectations for many of their new parents.

    They decided to go to work on their own S-curve expectation chart to use as a sales and education tool right up front. Their intention was to get parents to understand when it gets boring and the common sticking points that students end up pushing through.

    They also created some fun events and motivational gifts that they intentionally sprinkled into the November and December months. By helping the parents understand what to expect, and that it was normal, they were able to significantly reduce their dropped students.

    So, what does your expectation cycle look like? What do you need to create to help piece together your customer’s entire journey?

    PUBLISHED ON: OCT 23, 2014
  • How to Ace Your Next Phone Interview: 11 Simple Tips

     

    Repost from Inc.

    By Jeff Haden-Contributing editor, Inc.

    Phone interviews (and video interviews) are just like normal job interviews… except they’re not. Here are some simple tips to help you prepare to ace your next phone screen or phone interview.

    Phone interviews and phone screens: Convenient for the hiring manager or recruiter, nerve-wracking for the job candidate. Just answering interview questions is tough enough — even if you’re prepared to answer the most common interview questions and most common behavioral interview questions. With a phone interview, you can’t read the interviewers nonverbal cues. You can’t tell how your answers are being received. It’s harder to establish rapport.

    Phone interviews are hard.

    But they don’t have to be. To help you prepare for a successful phone interview, I asked Brian Baxter, the Chief Human Resources Officer at Modere, for a few practical tips to add to my own. Aside from doing all the things you normally do to prepare for an interview (here are sixteen steps to the perfect job interview), here are simple ways to ensure you ace a phone screen, plus a few additional tips to help you prepare for video interviews.

    Phone Interview Tips

    1. Lay out your notes.

    One advantage of a phone interview is that you can’t be seen — which means you can use plenty of notes. You can prepare notes about the company, notes about the interviewer, key points you want to emphasize, questions you want to ask, etc.

    Make sure you lay out your notes in a logical fashion, though. Key points about your background, experience, and achievements may go on one page, questions for the interview on another… but then place those notes in such a way that you won’t be heard shuffling through papers.

    Refer to your notes when necessary, but make sure you…

    2. Don’t read from your notes.

    Say you’re prepared to talk about a time you led an initiative to increase efficiency. You may have crafted the perfect paragraph describing how you increased departmental productivity by 12% while reducing errors by 7%.

    Great. Now throw it away. No matter how hard you try to sound natural, it will be clear you’re reading from your notes.

    The key is to find a balance between preparation and sounding rehearsed or pre-planned. The best way to do that is to prepare notes that remind you of what you want to say or ask.

    A note like, “Productivity up 12%, errors down 7%” should be plenty to jog your memory. After all, you’ve been there, done that.

    3. Smile.

    People who smile tend to sound more energetic, more engaged, more friendly… even if the person on the other end of the phone can’t see it.

    But when you don’t have a person in front of you, you don’t tend to smile.

    Imagine the person you’re speaking with is in the room. Write “Smile!” in large letters on a piece of paper and place it on the wall where you can’t miss it. Then, before you start to answer a question, smile. You’ll sound more engaged, more enthusiastic… and, oddly enough, you’ll automatically relax and feel less stressed.

    4. Stand occasionally.

    Not only will that help you keep feeling active and energetic, there’s an additional benefit. According to Harvard professor Amy Cuddy, two minutes of power posing — standing tall, holding your arms out or towards the sky, or standing like Superman with your hands on your hips — will dramatically increase your level of confidence.

    Of course that’s hard to do if you’re holding a phone, which is a good reason to…

    5. Use a headset.

    Having your hands free means you can walk around, use your hands as you normally would when you speak, more easily refer to a note… and you won’t have to worry about making sure you hold the phone in the optimal position for call clarity.

    And speaking of call clarity…

    6. Take care of call logistics.

    Find a quiet place where you can talk without interruption. Make sure the reception is good and the call won’t drop. Place a bottle of water nearby in case your mouth gets dry.

    Think of anything that might distract you — or the interviewer — during the call, and take care of it ahead of time. Make sure the only thing the interviewer will think about is you — and how great you’ll be in the role.

    7. Put yourself in the interviewer’s shoes.

    From an interviewer’s point of view, a phone interview isn’t particularly different from an in-person interview. The only real difference is that good phone interviewers pay close attention to tone and inflation. They have to gauge your level of comfort or discomfort.

    For the interviewer, it’s all about the words and the tone.

    So help the interviewer out. Stay focused and to the point. Stay enthusiastic. If you feel you are a great candidate — and you should — then act that way. Be proud of what you’ve accomplished. Be honest when describing a shortcoming.

    Think about what you would want to know if you were the interviewer. Think about how you think a great candidate would come across.

    Be prepared to give the interviewer what he or she really wants — the perfect candidate for the job.

    Video interview Tips

    8. Logistics matter even more.

    Pay attention to the background. Pay closer attention to how you will be “lit.” Make sure there aren’t distracting shadows or strong back lighting that makes your face appear dark. Dress appropriately. Make sure your mic picks up your voice well.

    Simple stuff, but often ignored.

    9. Focus on the camera.

    It’s really easy to start looking at your computer screen and not the camera. That’s especially true if your monitor is relatively large. (And that’s even more true if you have your interview notes on the screen.)

    Remind yourself to look at the camera. If you can, place the interviewer’s video window at the very top of your screen so it is as close to the camera as possible. Eye contact matters, even in a video interview.

    10. Use notes wisely.

    A video interview is just like being in person. Would you constantly refer to notes during an in-person interview? Of course not — so don’t let the interviewer constantly see your eyes darting off to scan your notes.

    Of course there are times when it’s okay to refer to notes. If the interviewer asks if you have any questions you want to ask, say, “I do. In fact, I wrote down a few questions I want to ask just to make sure I didn’t forget them.”

    That shows you’re prepared, and more importantly, that you care.

    Caring is never a bad thing, especially in a job interview.

    And then, whether it was a phone interview or a video interview…

    11. Say thanks.

    A phone interview may seem like a less formal version of an in-person interview, but don’t treat it that way.

    Send a short thank you note by email. Don’t be tempted to recap all the points you made in the interview, though. Just say thanks, say you enjoyed the conversation, and that you appreciated the interviewer taking the time to speak with you.

    Not only is sending a quick note good manners, it’s also good business. We tend to appreciate the people who appreciate us. We tend to like the people who like us.

    And we definitely tend to like people who are thoughtful and polite.

     

    The opinions expressed here by Inc.com columnists are their own, not those of Inc.com.
    • WATCH VIDEO
      The Worst Thing You Can Say in a Job Interview, According to a Hiring Expert
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  • 5 Habits to Build Mental Toughness

    Being mentally tough, resilient, and willing to persevere when the chips are down are all qualities that will lead to your long-term success.

    • People often like to believe they are stronger than they are, emotionally as well as physically. But the problem with this overestimation is that after we take a tumble, whether at work or in our personal lives, we realize that we’re not as mentally tough as we thought we were.How, then, do we improve our mental strength? Through practice, it seems. Practice these five habits to build mental toughness and adopt them into your daily routine—your personal growth might astound you.1. Regard the past through a different lensWhen looking back at negative events in our lives, many of us fixate on how we would have acted differently, or circumstances we wanted to change. Looking at the past as a learning experience—and leaving it as that—is actually much more beneficial to us in the long run than constantly replaying what went wrong and beating ourselves up over it.

      2. Don’t dwell on the things you can’t control

      Why would you waste your time on situations that you cannot exert any power over? Spend less time hating, less time dwelling, less time reflecting on things already past and outcomes already finished. You can then devote your precious energy to other, more important things that will impact your work and life going forward.

      3. Be happy for others

      Even when a coworker scores a promotion you wanted, or a colleague gets that corner office that you had your eye on, make sure that you sincerely celebrate their joy with them. It’s good practice to be able to compartmentalize your own feelings of failure separately from their successes. After all, resentment can be the most crippling of emotions.

      4. Know that you are in control of your destiny

      Remember that it is you who ultimately determines your day-to-day outcomes and your faraway future. Do everything with intention, and remain confident that you have the ability and power to make your situation better if and when you decide to.

      5. Stay grateful

      Giving thanks is one of the things we do least as people—and definitely one of the things we need to do more. Realizing the good things we do have, instead of focusing on what we don’t, allows us to move forward productively from any negative situation. So stay strong, and carry on.

      Source: ::Colonial Life

      Recommended Reads:

      Building Mental Toughness In Sport: An Introduction Into Sports Psychology For Athletes
      Fortitude: The Essential Guide to Building and Sustaining Mental Toughness
      Mental Toughness: How to Develop Mental Toughness & An Unbreakable Mindset 
  • Your Health Matters:  4. Anger Management (A 4-Part Series)
     Anger management is a term used to describe the skills you need to recognize that you, or someone else, is becoming angry and take appropriate action to deal with the situation in a positive way…

    (more…)